iDOLM@STER’s downloadable content has made over 100 million yen in sales
During the recent Trusty Bell launch party at Roppongi, Unozawa Shin from Bandai Namco Games had revealed that the downloadable content for THE iDOLM@STER has already amassed over 100 million yen in sales, and expresses his amazement at how much it managed to sell, and goes on to say that it’s a completely new business model. Their downloadable content for iDOLM@STER mainly consists of new clothes, and their best selling items were school uniforms and buruma sets. It’s going to be a wonderful new market of selling items targeting otaku.
Via: Impress Game Watch
June 15th, 2007 at 10:23 am
They’ve started to make the content available in the United States, where the game isn’t. A gamer picture pack can be downloaded for 200MSP. The funny thing is that much of the descriptions of the content are still in Japanese - it’s almost as if they made the content region-free by mistake. I’m wondering if they are planning to make a U.S. version of the actual game… maybe if lots of people buy the content, they’ll consider it. - ZM
June 15th, 2007 at 8:59 pm
Well Zotmeister, according to Kotaku the producer of Idolmaster wants to bring the game to the US, if the US audience wants it.
http://kotaku.com/gaming/idoru/the-book-display-mster-264346.php